Get ad history

Google ad copy a domain or keyword has used over time.

MCP tool spyfu_read → get_ad_history

read

Returns the ad variations SpyFu recorded, as shown on its Ad History pages. Give a domain to see how one advertiser changed its ads, or a keyword to see which advertisers ran ads for it. Each row has the month, headline lines and description.

Parameters

Parameters: get_ad_history
NameTypeDescription
domain string string Domain without https://. Give this or keyword.
keyword string string Keyword to look up. Give this or domain.

tools/call

JSON-RPC

{
  "jsonrpc": "2.0",
  "id": 1,
  "method": "tools/call",
  "params": {
    "name": "spyfu_read",
    "arguments": {
      "operation": "get_ad_history",
      "arguments": {}
    }
  }
}

Example response

JSON

{
  "content": [
    {
      "type": "text",
      "text": "{ ... same JSON as structuredContent ... }"
    }
  ],
  "structuredContent": {
    "domain": "trailrunner-gear.com",
    "ads": [
      {
        "month": "2026-09",
        "keyword": "trail running shoes",
        "headline": "Trail Running Shoes | Free Returns",
        "description": "Grip for mud and rock. Shop new arrivals."
      },
      {
        "month": "2026-06",
        "keyword": "trail running shoes",
        "headline": "Trail Shoes Built for Mud",
        "description": "Free shipping over a set amount. Shop now."
      }
    ]
  },
  "isError": false
}

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